The first few days are make-or-break for a blockbuster movie, as reviews and box-office receipts pour in.
With the huge hype and anticipation around Prometheus, we thought it would be fun to use DataSift to look across Twitter to see if Ridley Scott has a hit on his hands. During our analysis, we measured the sentiment of conversations around the film, totaling over 53,000 posts from nearly 40,000 people over the last 22 days.
Take a look at the sentiment graph below at the sentiment of Tweets on June 1, the release date. Looks like an overwhelmingly positive response to the movie on Twitter.
If we dig deeper into the sentiment, it’s looks like this is a film that has “man-appeal”. However, the sentiment looks mostly positive for females too.
Finally, we thought we’d look at each of the actors to see who the star of the show is. While the media has picked out Michael Fassbender as delivering a powerful performance, it’s interesting to see the huge spike in positive sentiment for Tweets mentioning Charlize Theron. Here’s how they compare:
Check out the full report if you want to dig into the details more.