Creativity

They are hiding in there somewhere. Those tantalizing threads of information about your customers that enable you to understand why they think your service is superior to a competitor, the thought process they move through to buy your product or service, or the new innovations they’d like to see in your products. Those threads aren’t easy to find though. They are buried in a blanket of social commentary, blogs, emails, customer relationship management systems and…

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odp_twitter

August 13th, 2015. The day that Twitter cut offs its firehose for DataSift. But just because we no longer have access to Twitter firehose, it doesn’t mean that you can’t process your Twitter data using our platform. Enter Open Data Processing (ODP) for Twitter. A nifty piece of technology that allows you to process your Twitter data in the DataSift platform and get more value from your Tweets through – otherwise not available – advanced DataSift…

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Cropped shot of a group of young coworkers working in a dimly-lit office.All screen content is designed by us and not copyrighted by others, and upon purchase a user license is granted to the purchaser. A property release can be obtained if needed.

The popular (mis) perception of programmers is that they spend all of their time in darkened rooms, working with millions of lines of code, and perhaps aren’t always blessed with great people skills. Yes, I come from a programming background, so I may be a little biased, but that’s plainly nonsense. Not only are programmers capable of amazing things, creating the building blocks of modern life and business, but they are also comprised of a varied and broad…

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customer_satisfaction_blog

Well, they didn’t see that one coming, did they? Hundreds of millions of dollars poured into developing and testing the Apple Watch, only for Apple to overlook one tiny but very important detail. If you’ve got your partner’s name, your favorite football team or just about any other type of tattoo inked into your skin, it’s time to call time on your Apple Watch. Owners have found that their inked skin confuses the sensors on the underside of the device….

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rev_your_engines_blog

Last week we held a webinar where Jason Rose, DataSift’s SVP Marketing, introduced Facebook topic data to marketers and agencies. Marketers will now be able to take action based on topic data that is anonymous and aggregated insights about specific activities events, brand names, and other subjects that people are sharing on Facebook. There are now 55 countries represented in Facebook topic data and marketers can gain access to it by contacting one of our…

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data_science

A good business is all about people, process, and product, and above all I think people are the most important. And as we advance into a new age where data is king and we can make increasingly good predictions and have a significantly better understanding of our customers, we need to have the right data people on our team. The core of a Big Data team is the data scientist: someone who knows how to…

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vedo_intent_webinar

Last week, we held a webinar where we introduced VEDO Intent, a new technology that simplifies machine learning and makes it accessible to anyone. With the 2.1 billion people globally on social networks, there is a high potential to provide deep insights that can help drive your business. But how can you extract and analyze data that is relevant and remove the data that is unwanted? But most importantly, how can you do this in…

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Screen Shot 2015-07-28 at 4.33.35 PM

Last Wednesday, DataSift hosted the third edition of the DS Forward party at The Standard Highline + Terrace in New York City. It was an exciting night as DataSift’s Chief Product Officer, Tim Barker made some exciting company announcements. One of our big announcements is that Facebook topic data is now available to marketers and agencies. This included the announcement of our 16 partner companies, many of which were in the room! Our other big…

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2015-07-23

Last week while in New York, DataSift announced some great new products including: VEDO Intent (active machine learning for categorization and classification) and our new PYLON Partner Portal. While we were out there we also held our first dev|datasift event in New York, a lunch and learn for folks interested in Facebook topic data, machine learning, or social data – and we packed the house! If you missed it, much of the content we discussed it…

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social_tech_blog_3

When the DataSift team launched Facebook topic data and announced our partnership with Facebook, there was a lot of excitement from our partners, customers and especially from the marketers and agencies who can take action based on how people are sharing and engaging with their brand on Facebook. For the past four months, we have been working closely with a number of partners to integrate Facebook topic data into the social applications and dashboards that marketers use every day…

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