DataSift future

It’s rare to work with someone that helps build and define an industry. From inventing the Retweet Button, to creating a new privacy-safe approach for social data analysis, Nick Halstead has been at the forefront of the social data industry since its inception only a few years ago. Having worked with Nick as Chief Product Officer over the last 4 years, I’d like to thank him for the passion, energy and entrepreneurism in taking an…

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When the DataSift team launched Facebook topic data and announced our partnership with Facebook, there was a lot of excitement from our partners, customers and especially from the marketers and agencies who can take action based on how people are sharing and engaging with their brand on Facebook. For the past four months, we have been working closely with a number of partners to integrate Facebook topic data into the social applications and dashboards that marketers use every day…

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Today, we’re launching VEDO Intent, a new technology that significantly simplifies machine learning, helping developers to place it into the hands of people across the business. For the first time, organizations will be able to harness the full potential of social data and take action based on the intent of their audiences thanks to our advanced machine learning capabilities that surface intent at scale. Currently, social media is vital for marketing and customer service, but…

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DataSift is “cool” in so many ways – we have a fantastic team of people, an incredible product and work with an amazing ecosystem of data partners and customers. The good news is, we’re not the only ones who think that DataSift is cool. Today, it gives me great pleasure to announce that DataSift has been named a “Cool Vendor” in Gartner Research’s Cool Vendors in Content and Social Analytics, 2015  report. The report states,…

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the-gap

The news of Twitter’s termination of our data licensing contract will mean disruption for hundreds of companies. For most businesses, this will not just be a case of switching from one supplier to another, over 80% of our customers leverage capabilities that do not exist in Gnip. This blog post is for those of you who wish to continue using Twitter data. It highlights the main differences that need to be taken into consideration when…

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F8, Facebook’s Developer Conference in San Francisco, has just wrapped up two days of best practices, lessons learned, demos and how-to sessions. Facebook made some exciting announcements, including Messenger Platform and Facebook Analytics for Apps. One F8 session, “Build Products With Privacy in Mind,” caught my eye with a core message that aligns with a key tenet of DataSift’s product vision: Put people first. DataSift and Facebook recently announced a partnership unveiling Facebook topic data. Topic data shows…

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Facebook Topic Data Goes to SXW2O

Tim Barker 19th March 2015 1 Comment
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I’m sure now most of you have heard the news about Facebook partnering with DataSift on the introduction of Facebook topic data. On the day following our announcement (which has now generated over hundreds of press articles!) I had the good fortune to travel to Austin TX for a pre-SXSW event with our friends from W2O. It was great to get out of the office and see how the news has been picked up not…

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Human Data Privacy

The whole future of social media intelligence turns on being able to make sense of unstructured Big Data – the ability to interpret millions of social posts, comments and tweets to create a deeper understanding of markets, audiences and consumer interests. But sensitivity and concerns about data privacy are on the rise. A survey conducted by the Pew Research Center found that 80% of adults who use social networking sites are concerned about third parties…

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VEDO FOCUS

Social data analytics will never be the same again. Today, we’ve launched VEDO Focus, a game-changing text classification engine that categorizes the entire real-time firehose of social media data into a taxonomy of half a million topics. Focus uses a corpus of more than one billion facts to categorize every single tweet, post, and blog into an ever-growing hierarchical taxonomy of more than 450,000 topics. It reads and understands natural language, unlocking the meaning within…

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Paper guy

Data data everywhere. That was the theme of the Tuesday evening as DataSift and W2O Group hosted an event in Palo Alto entitled: What the Future Holds – The Impact of Data on Marketing Trends in 2015 and Beyond. The evening was punctuated by a panel discussion lead by Jeremiah Owyang the founder of Crowd Companies and anchored by guests LaSandra Brill from Symantec, Becky Brown of Intel, Aaron Strout of W20 and finally yours…

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