I’m sure now most of you have heard the news about Facebook partnering with DataSift on the introduction of Facebook topic data. On the day following our announcement (which has now generated over hundreds of press articles!) I had the good fortune to travel to Austin TX for a pre-SXSW event with our friends from W2O. It was great to get out of the office and see how the news has been picked up not…continue reading »
The whole future of social media intelligence turns on being able to make sense of unstructured Big Data – the ability to interpret millions of social posts, comments and tweets to create a deeper understanding of markets, audiences and consumer interests. But sensitivity and concerns about data privacy are on the rise. A survey conducted by the Pew Research Center found that 80% of adults who use social networking sites are concerned about third parties…continue reading »
Social data analytics will never be the same again. Today, we’ve launched VEDO Focus, a game-changing text classification engine that categorizes the entire real-time firehose of social media data into a taxonomy of half a million topics. Focus uses a corpus of more than one billion facts to categorize every single tweet, post, and blog into an ever-growing hierarchical taxonomy of more than 450,000 topics. It reads and understands natural language, unlocking the meaning within…continue reading »
Data data everywhere. That was the theme of the Tuesday evening as DataSift and W2O Group hosted an event in Palo Alto entitled: What the Future Holds – The Impact of Data on Marketing Trends in 2015 and Beyond. The evening was punctuated by a panel discussion lead by Jeremiah Owyang the founder of Crowd Companies and anchored by guests LaSandra Brill from Symantec, Becky Brown of Intel, Aaron Strout of W20 and finally yours…continue reading »
As many of you likely know last week was Tableau Software’s big customer event – the TCC 2014. It was attended by more than 7,000 folks who love data and are passionate about finding the hidden nuggets of insight that the stunning visuals of Tableau could reveal. During the event I had the good fortune to speak to many Tableau customers about the untapped potential in data from outside their organization, from the world of…continue reading »
When SAP introduced SAP HANA 4 years ago the in-memory platform delivered on the promise of Real-Real time. SAP has been working on bringing Real-Time performance to SAP BW, ERP and a host of other applications, however, there is no faster moving type of data then social data. At DataSift we process 2 billion interactions per day, that’s more than 23,000 per second! Layer into this the fact that most of this data is ‘unstructured’…continue reading »
We’re excited to announce that DataSift and Tableau have teamed up with LeWeb to bring real-time social analytics to LeWeb London ’13, providing a unique insight into the global social conversations around Europe’s must-attend event for technology entrepreneurs and innovators. Taking place on June 5th & 6th, this year’s LeWeb London brings together thousands of tech innovators to discuss the Social and Sharing Economy both as attendees and for people watching the live stream at…continue reading »
As a big data platform for social data, we’re always looking for new ways we can innovate to extend our platform to make it easier for companies to filter and receive social data from us. Today we’re proud to announce a new service available today to our customers: DataSift Carrier Pigeon Delivery.continue reading »
The recent launch of our re-syndication partnership with bitly allows us to see the connections between conversations and clicks like never before. Using simple analysis techniques to delve into rich data sets we are able to identify key influencer events, local variations in interests and which companies are best able to ride the wave of excitement around a breaking story.
When focusing on the week leading up to Skyfall’s U.S. opening on November 9, we discovered that people from 180 countries visited more than 2,300 different websites discussing Skyfall, covering reviews, trailers, interviews, the soundtrack and other angles.
As a Big Data platform for social, we’re continually working on how we can extend the value of insights that companies can derive from social data. Today we’re excited to announce our resyndication partnership with bitly (you can read the full announcement here) – bringing the social clickstream into our platform and integrating it to enable entirely new ways to analyze and act on social data insights.continue reading »