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I’m sure now most of you have heard the news about Facebook partnering with DataSift on the introduction of Facebook topic data. On the day following our announcement (which has now generated over hundreds of press articles!) I had the good fortune to travel to Austin TX for a pre-SXSW event with our friends from W2O. It was great to get out of the office and see how the news has been picked up not…

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In my last blog we looked at how PYLON works and how developers can use it to create insights from the billions of posts and engagements that take place every day on Facebook. Getting insights from topic data Now that you know the basics of how PYLON works with Facebook topic data, we’ll look at what you can do with it. Your index will contain what your target audiences are saying on Facebook about your…

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This week we’ve announced our partnership with Facebook to help marketers gain insights from Facebook topic data. We know that developers are as eager as marketers to learn how our this technology works. In today’s developer blog post, Richard Caudle, our platform evangelist explains how to take the CSDL for filtering data from networks such as Twitter or Tumblr, and how to apply the CSDL to Facebook topic data. This blog post discusses DataSift’s privacy-first approach,…

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facebook_topic_data_blog

On March,10th we announced our partnership with Facebook and the availability of “Facebook topic data”. With Facebook topic data, marketers have new ways to research and understand what audiences on Facebook are talking about – helping them create better content, ads and marketing campaigns. Insights are provided in aggregate and are anonymized. This ensures that the identity of people is protected while providing insights into audiences and engagement on Facebook. Here in this first blog…

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DS plus FB

It is with great excitement that we’re announcing our partnership with Facebook to give marketers a deeper understanding into the topics that people are engaging in on the world’s largest social platform. Over the last seven years, we’ve built an independent and industry-leading platform that enables social networks to build data distribution to an extensive ecosystem of application developers. Today, DataSift is a partner to over 20 social, news and blog networks and serves over…

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