From a performance of “the Harlem Shake” by mobs of people in Tokyo to #makeuptransformations by women and men alike, social networks like Tumblr are spreading internet memes and slang around the world at a rate never seen before. In today’s “Sifting Around”, I’m are going to take a look at the term “Bae”.  Not the global defense and aeronautics company BAE Systems, mind you.  I’m referring to a slang word that Urban Dictionary defines…

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One of the strengths of the DataSift platform, is the ease with which filtered interactions can be sent to a variety of destinations. Google BigQuery is a good example. It takes no more than 10 minutes to configure a database in Google BigQuery, then it takes no more than 5 minutes to configure a filter in the DataSift platform which sends matching interactions straight to BigQuery. Sounds too good to be true? Register for this…

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Yesterday we showed the top 10 WordPress categories worldwide. Wonder how we did it? Each month, DataSift receives approximately 15-25 million full-text WordPress blog posts into our platform. Recently, the question of what topics are discussed on blogs was raised by one of our customers. Rather than simply say “everything” – we decided to take a deeper look into the content and substance of WordPress blogs. Using DataSift’s Salience Topics and Salience Entities augmentations, we…

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And yes, you’ve guessed correctly ‘Technology’ is #1. When you think about blogs, there’s a tendency to think about them as individual publications. I read TED and TechCrunch for tech and industry news, followed The Knot while I was planning my wedding and get on-going inspiration and advice from InStyle. But when you’re an application or analyst, trying to mine data for actionable information, the one-off approach simply doesn’t scale. And it’s easy to tell…

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We run free workshops every Thursday and I’d like to give you an example of what we cover. I’m going to use ‘Configuring Streams with CSDL in the API’ as an example, but don’t be put off if you’re a novice. We have workshops that cover the absolute fundamentals of the platform right up to advanced workshops covering complex destinations and filter optimization. The Workshop All workshops are delivered remotely by an experienced DataSift instructor….

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To start things off, I’d like to introduce Sifting Around, a new series where I’ll demonstrate the analytics process I use when exploring a current event from a social data perspective. From writing a CSDL script to creating visualizations, I’ll give you the how and why behind each step and highlight different DataSift enrichments that I found particularly useful. Conclusions drawn here are entirely my own and are guaranteed by no one, nor is any…

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If you are consuming long-form content on the internet, chances are you are doing it on WordPress. Currently 20% of all websites and 50% of the top 1000 websites are run on the content management system and the platform is home to sites ranging from Time and TechCrunch to individually-hosted blogs (including many written by DataSift employees). I’m a rabid consumer of content published on WordPress and I especially appreciate articles that are engaging and…

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We needed better data, better processes for analyzing it, and an appreciation for the insights that could be found in the data. At DataSift these are the problems we’re aiming to solve. Since I took over management of the social media presence here I’ve had access to our platform and have seen first hand the possibilities that social data provides. I have a whole new appreciation for the power of data. Speaking with many of you at events like last month’s Social Data Week, I know you’re developing that appreciation too.

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Online News Sources

Today, we’re rounding up some of the top Social Data stories on the Web that you might have missed. From the government, to politics to customer targeting, the potential for using Social Media to derive insights is seemingly endless!

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Last week, we attended the Social Media Strategies Summit in San Francisco, where Rob Bailey, our CEO, discussed the seven measurable actions that further your company’s marketing and social media efforts. In addition to providing a framework for moving your company’s efforts from beginner to pro, Rob highlighted companies who are thinking strategically about social media, such as Taco Bell, Burberry and KFC.

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