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If you are consuming long-form content on the internet, chances are you are doing it on WordPress. Currently 20% of all websites and 50% of the top 1000 websites are run on the content management system and the platform is home to sites ranging from Time and TechCrunch to individually-hosted blogs (including many written by DataSift employees). I’m a rabid consumer of content published on WordPress and I especially appreciate articles that are engaging and…

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We needed better data, better processes for analyzing it, and an appreciation for the insights that could be found in the data. At DataSift these are the problems we’re aiming to solve. Since I took over management of the social media presence here I’ve had access to our platform and have seen first hand the possibilities that social data provides. I have a whole new appreciation for the power of data. Speaking with many of you at events like last month’s Social Data Week, I know you’re developing that appreciation too.

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Today, we’re rounding up some of the top Social Data stories on the Web that you might have missed. From the government, to politics to customer targeting, the potential for using Social Media to derive insights is seemingly endless!

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Last week, we attended the Social Media Strategies Summit in San Francisco, where Rob Bailey, our CEO, discussed the seven measurable actions that further your company’s marketing and social media efforts. In addition to providing a framework for moving your company’s efforts from beginner to pro, Rob highlighted companies who are thinking strategically about social media, such as Taco Bell, Burberry and KFC.

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With so many different ways to use DataSift I can imagine figuring out your first stream could be rather daunting. So where do you start? Well here’s an idea, what is your favourite brand? What brands do your company represent or do you work for? Now how do you turn that into something that could be created on DataSift. Well here goes! First things first, define what you want to find out more about! In…

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